As summer heats up, so does the trade show circuit. From New York to Anaheim, brands are rolling out fresh booth designs for some of the season’s biggest events. If you’re planning to exhibit in mid-2025, here are the top booth trends we’re seeing — and building — across the U.S.
1. Modular Booth Designs Are Everywhere
Companies want flexibility — and modular systems are answering the call. Whether it’s a 10x20 or a massive 30x40 footprint, exhibitors are leaning into modular components that can adapt to multiple shows throughout the year. They’re cost-effective, sustainable, and easy to scale.
2. Built-In Tech: LED Walls, AR, and Live Demos
Booths are becoming smarter. We’re seeing more brands incorporate interactive LED walls, touchscreens, and augmented reality experiences to stand out on the floor. Tech isn’t just a gimmick — it’s becoming the expectation.
3. Natural Materials & Sustainability
From reclaimed wood accents to reusable fabric panels, eco-conscious design is more than a trend — it’s becoming standard. As green initiatives grow, exhibitors are requesting materials that reduce waste and align with ESG goals.
4. Experience-Driven Layouts
Booths are being designed as destinations — not just displays. Expect lounge-style setups, selfie stations, espresso bars, and even private meeting spaces to be key features this summer. It’s all about pulling people in and keeping them engaged.
Upcoming Summer Shows to Watch
- Summer Fancy Food Show – June 23–25 in NYC
- IMTS – July 7–11 in Chicago
- Outdoor Retailer Summer – June 18–20 in Salt Lake City
If you’re exhibiting at any of these — or planning ahead for Q3 — now’s the time to finalize your booth design strategy.
Need help pulling off a standout summer booth?
Contact our team to design, fabricate, and deliver nationwide.